Red Rooster Group is providing naming, branding and promotional services for the conference including development of the theme, conference logo, and design of postcards, posters, and website graphics.

Titled, Ready, Set Recover: Succeeding in the New Landscape, theme is intended to convey the practical nature the sessions, with hands-on advice that nonprofits can use to improve their organizations.

The Conference will bring together nonprofits in the state to gain insight into big picture issues and learn practical tactics for 
improving their organizations. Sessions will address the issues of accountability, advocacy, boards of the future, collaboration, human resources, marketing, media, and technology.

The conference will be held on December 9, 2009 at the Crowne Plaza Monroe / Jamesburg, NJ. Other sponsors include JPMorgan Chase & Co., Novartis, Prudential, Bank of America, Mercadien Group and Nonprofit Central.

• See our other work promoting the Center for Non-profits

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Dan Pallotta calls for TED-like, sector-wide conference for the nonprofit and philanthropic worlds asserting that it will be a perfect vehicle for massive change. I couldn’t agree more. And understanding the reticence of nonprofits to see themselves as a sector, I want to add that another benefit of bringing together the various appendages of the philanthropic world is to generate much needed clout for the nonprofit sector in gaining the goodwill of Congress and the various oversight agencies.

For a sector that has been picking up the government’s slack in caring for the public the past 30 years, and addressing society’s major social problems, the nonprofit sector has very little clout on Capitol Hill (although the philanthropic world, particularly backed by oversized personalities, get media attention).

A national conference can advance the good will and recognition for the sector and build strength in advocating for itself at the federal level – for example in advocating for favorable tax law, creating favorable 990 reporting changes for smaller nonprofits and providing a voice and context to major policy debates that shape the social issues that nonprofits are charged with solving.

It’s time for the sector to step up to the plate in advancing the cause for philanthropy and a sector-wide conference would be the perfect way to do it.

WAKE UP CALL: What do you think – is there enough mutual interest among the various philanthrophic, medical research and nonprofit worlds to merit advancing the third sector a whole?

Howard Adam Levy, is Principal of Red Rooster Group, a New York based graphic design firm that creates effective brands, websites and marketing campaigns for nonprofits to increase their visibility, fundraising and communications effectiveness. Contact us at info@redroostergroup.com.

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Other speakers include Ami Dar, Executive Director of Action Without Borders / Idealist, who will address Hope & Hype on the Web: How your organization can make the most of all the tools we have at our fingertips. I saw Ami Dar speak last year at the CT conference and he inspired me to think about how to use more online tools – and as a result, I have been using Google Docs for collaboration.

Marshall Howard will discuss how to Build More Capacity With the Power of Collaborative Relationships, which is something that I am a big proponent of. Collaboration is a key habit of a nonprofits’s success. Read about other habits of success for a nonprofit.

I attended the conference last year and found it to be a useful venue for learning more about the issues facing nonprofits. Read about the take-aways from Daniel Malloy’s speech about Facing the Recession from last year’s conference.

The conference will be held on Monday, November 23, 2009 at the Omni Hotel in New Haven, CT. More info on the CT Association of Nonprofits 7th Annual Nonprofit Conference.

Let me know what you think of the conference.

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