Wake Up Your Brand:
How to Build Your Brand and Attract Donors

This hands-on session is designed specifically for small and mid-sized nonprofit organizations looking to improve their brands. Facing increased pressures from all sides, it is more important than ever for your organization to distinguish itself and have a compelling message that appeals to members and donors.

What You Will Learn

This seminar will help you to:

  • Understand what branding is all about
  • Learn how to review your brand
  • Differentiate your organization from ones with similar missions
  • Tell your organization’s story to appeal to donors
  • Learn what’s involved in the branding process

You will see examples of branding campaigns, participate in a hands-on activities to clarify your organization’s brand, and get to ask the expert your branding questions.

Who Should Attend

Executive Directors, Marketing and Communications Staff, Development Directors, Board Members