Annual Reports Archives - Red Rooster Group

JobTrain Case Study

Howard Levy — Thu, 21 Aug 2025 15:13:55 +0000

JobTrain

A Job Training Organization Increases Its Revenue

Ongoing fundraising and communications strategies are helping this organization elevate its brand, leverage AI, and raise more money.

Organizational & Brand Strategy
Fundraising Messaging
Capital Campaign Messaging Strategy
Annual Fund & Spring Appeal Campaigns
Fundraising Event Promotion
Annual Impact Reports
Internal & External Newsletters
Videos
Custom AI Solutions
AI Technology Adoption
Strategic Consulting

Fundraising Results

61% increase

in total amount raised v. prior year

2024 YEAR-END CAMPAIGN

400% return on investment

and reclaimed 3 long-lapsed donors

2025 SPRING APPEAL

Fundraising Results

61% increase

in total amount raised v. prior year

2024 YEAR-END CAMPAIGN

400% return on investment

and reclaimed 3 long-lapsed donors

2025 SPRING APPEAL

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Nonprofit Annual Report Showcases Foster Care

Howard Levy — Sun, 08 Jul 2018 03:31:39 +0000

Client: UMFS

The annual report for this nonprofit social service agency shares the story of a foster family that has received help from the agency. The report conveys the organization’s programs and services and describes how to get involved in supporting the organization. This is the fourth annual report that we have designed for UMFS, and this particular one focuses on foster care. It’s part of the overall marketing strategy for the organization in maintaining its visibility across the state of Virginia.

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Annual Report Showcases University’s High Tech Accomplishments

Howard Levy — Tue, 16 Feb 2016 17:12:13 +0000

Client: American Friends of the Hebrew University

2014 Annual Report

As the U.S. fundraising arm of the prestigious research university in Jerusalem, the American Friends of the Hebrew University uses its annual report as its key communications piece with donors. The 2014 annual report emphasizes the university’s innovation by showcasing research highlights in many areas, with a special emphasis on the university’s incubator that brings concepts to market. The report also recognizes donors and how they help foster the recruitment of new faculty, as well featuring other university accomplishments. This is the third annual report that Red Rooster Group has designed for AFHU.

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Pratham USA Annual Report Raises the Bar on Hope

Howard Levy — Wed, 02 Dec 2015 19:49:41 +0000

Client: Pratham USA

Pratham is the largest literacy organization in India. Pratham USA raises funds for Pratham’s programs in India. We redesigned the organization’s annual report as part of an overall brand refresh for the organization. The theme of Raising the Bar on Hope was aimed at reinvigorating interest in the organization’s donor base that was experiencing some fatigue with Pratham’s message.

Because the 2010 Annual Report was aimed primarily at Pratham’s larger donors, we gave it a more professional and dignified look. We kept the layouts simple and open, focusing on large, full-bleed photos on each spread. To emphasize the impact of the programs, we paired large photos showing educational issues in India with quotes about education. We also used maps and other infographics to highlight key information. The report was so successful that the format was re-used the following year.

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Ten-Year Retrospective Report Looks Ahead As Well

Howard Levy — Wed, 02 Dec 2015 19:04:14 +0000

Client: Fund for Public Health in New York

The Fund for Public Health in New York is a public-private partnership that raises money for health initiatives and supports the New York City Department of Health. For its 10th anniversary report, we created four themes that covered the scope of its work, and featured three programs in each area. We also created a timeline with selected accomplishments during its 10-year history. In addition to looking back at successes, we devised a feature called Invitation to Innovation to whet the appetite of potential donors about the possibilities of what their support could help accomplish in the future.

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Impact Report Visualizes Accomplishments for Nonprofit Organization

Howard Levy — Wed, 02 Dec 2015 18:48:23 +0000

Client: UMFS

UMFS, a social service agency in Virginia, wanted to communicate the impact it had across a range of areas. While called an Impact Report, it’s actually more of a brochure that uses infographics to visually present statistics showing the organization’s impact in five areas corresponding to its values. The infographics use large numbers as a focal point, and icon-style graphics to illustrate the points. The graphics were used both in a printed brochure as well as on the website, which we also created. The Impact Report also is designed to be read easily on a mobile device.

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Annual Report for Educational Organization

Howard Levy — Thu, 02 Oct 2014 18:17:49 +0000

Client: The Jewish Education Project

This annual report for a nonprofit educational organization was designed to show how the organization successfully fosters innovations in education. A “highlights” page focuses on impact numbers, while the spreads tell stories about specific programs. Illustrations are combined with photos to bring the subject matter to life.

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