The social contagion effect means that people influence other individuals' actions and beliefs without meaning to, and the person being influenced doesn't realize it is happening. When it comes [...]
Getting media coverage for your organization can provide a tremendous boost in creating public awareness for your work. This session will present the basics of crafting your organizational story [...]
Instagram. Facebook Cover Photos. Twitpics. It seems everywhere you look, things are becoming more visual than ever before. The same goes for the world of public relations. What once was an arena [...]
Is your email newsletter putting your readers to sleep with unwanted information, extraneous clutter, and a general failure to connect? An email newsletter is a great way to keep up with donors, [...]
This social service agency was looking for an update on their brand. After an assessment of all their marketing materials and a review of similar organizations in the surrounding counties, we [...]
Your organization is on Twitter. You have a follower base. You have interacted with the people who reach out to you and you have created small trends among your community. But how can nonprofits [...]
It used to be that the only people with the ability to create a trend were associated with the fashion industry and the chance of being viral was not something to brag about. Now anyone can [...]
It's an exciting era that we're living in. With every new day comes a new technology that can be used to further interact with people from all around the world. For nonprofits, this is truly a [...]
We believe that using social media tools such as Twitter can be simple and efficient when following the basic strategy we've created to help get you started.
ConsumerReports.org is known as the unbiased source of product information for millions of consumers. When it came time to increase the response rate on their subscription renewal emails, they [...]
ConsumerReports.org is known as the unbiased source of product information for millions of consumers. When it came time to increase the response rate on their subscription renewal emails, they [...]
