Red Rooster Group, in a joint project with Moss Appeal, won a Silver MARK Award of Excellence for developing the “Cheap Date Kit” direct mailing for Reelzchannel. The award recognizes excellence in promotional creativity cable industry and puts us in the company of HBO, Showtime, other leading cable brands. The kit was mailed to decision makers of cable operators such as Time Warner Cable, to get them to consider Reelchannel for their line-up.
The nearly 2-foot box filled with Smack ‘N’ Cheese, an electric votive, a tin of mints and a blanket, all promoting Reelzchannel, conveyed the concept of movies as a cheap date and paved the way for the sales team to make their pitch. Credits go to E.B. Moss, President of Moss Appeal for the concept, copywriting and project management, and Howard Adam Levy, Principal at Red Rooster Group for creative development and design.
“It has been my pleasure to work with Howard on several occasions. As a “virtual agency” I am very discriminating about vendors I select to work on projects with my valued clients, so creativity, compatibility, and integrity are essential. On a recent very comprehensive project for ReelzChannel, Howard was the perfect teammate, taking our concept to the WOW level with fun design ideas and exacting attention to detail to help our “Cheap Date Kit” mailer come off perfectly. He is also a go-to source for pro social and eco-conscious clients. Thanks, Howard!”
—E.B. Moss, Owner, Moss Appeal
We are proud to have our work featured alongside the best brand marks of the year. Red Rooster Group strives for the highest quality in all our work.
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Red Rooster Group is a New York based graphic design firm that creates effective brands, websites, and marketing campaigns to increase your visibility, sales, and communications effectiveness. Contact us at info@redroostergroup.com.
Congrats Howard!