Red Rooster Group’s Brand Evaluator: A comprehensive tool for diagnosing your nonprofit’s brand and marketing.

This Brand Evaluator tool can help you conduct a comprehensive assessment of how well your organization is communicating in all areas. With this tool, you can examine your agency’s brand and all of its marketing materials to determine how professional, consistent, and accurate your marketing is. You can use these questions to identity your organization’s marketing strengths and weaknesses so that you can improve what’s working and fix what’s not. Download the tool and the presentation for a limited time.

Download the PDF of the Brand Evaluator Tool.
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Brand Evaluation Presentation

Red Rooster Group’s Brand Evaluator was introduced at a seminar at the Baruch College’s School of Public Affairs on October 6, 2011. The session, led by Howard Adam Levy, Principal of Red Rooster Group, presented an overview of the nonprofit brand evaluation process. Red Rooster Group clients, Rebecca Saidlower, Marketing Manager for the Jewish Education Project, and Brandy Wood, Marketing Manager for WBGO Newark Public Radio were on the panel. Michael Feller, Adjunct Professor at Baruch moderated.

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Download the PDF of the Presentation.
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