Getting Market Research Right: SurveysDecember 31, 2014Surveys are a key tool for identifying and understanding your nonprofit's audiences, if you know how to use them.
Designing for People: An Homage to AnthropologyDecember 24, 2014Group values affect individual decisions. Don't dismiss anthropology when you create marketing materials.
Get on Board with Matching Gift ProgramsDecember 5, 2014Matching Gift Programs are a win-win-win for companies, their employees, and nonprofits. Make sure your nonprofit benefits.