CLIENT: HigherSchool Instructional Services


When HigherSchool Instructional Services needed help in breaking into the New York private market for providing supplemental educational services, they turned to Red Rooster Group.


Brochure & Inserts

We developed a suite of new marketing materials including a brochure and matching presentation format that positions the firm in a strong way against formidable competitors in the New York City school market.

To present HigherSchool as better able to address the needs of that market, we created a brochure that shows an understanding of schools’ concerns and how HigherSchool can help. The headline creates an enticing offer to the schools to learn about how HigherSchool uses their expertise to achieve results for each school. The unique design helps reinforce the message in a memorable way.  The client thought this approach was so effective that they asked us to adapt it for a national audience. The package also included inserts that show improvements in student achievement as a result of HigherSchool’s services.


Red Rooster Group IconRed Rooster Group is a New York based graphic design firm that creates effective brands, websites, and marketing campaigns to increase your visibility, fundraising, and communications effectiveness. Contact us about your project.


Recommended Posts