CLIENT: Reflexions Data

When this web development company approached us to market their company, they envisioned a folder with inserts describing their various programming services. After understanding their sales process, we knew that a brochure with more sizzle was needed. So to help them stand out from other development firms and attract corporate clients and designers, we used an animal theme to convey firm’s approach to projects with attributes such as manageable, flexible, precise, and friendly. The copy is written to make the tech firm approachable, and the printing includes a spot gloss varnish over the images to create an elegant feel. The brochure was a huge hit with clients, and we were asked to develop postcards around the same theme.

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Red Rooster Group is a New York based graphic design firm that creates effective brands, websites, and marketing campaigns to increase your visibility, sales, and communications effectiveness. Contact us at info@redroostergroup.com.