Blog

In your rush to hit "send" on your nonprofit's e-newsletter, don't forget why you send it out in the first place. Marketing outreach should further your nonprofit's goals, not end up in Junk mail.

Does your organization stand out from the competition or blend in? Conducting a Competitive Review can keep your organization relevant, visually engaging, and help maintain its long-term [...]

Branding isn't just for businesses. Nonprofits need to build brands, too, as successful ones already know.

Is your nonprofit’s logo doing its job? In order to attract attention, endure, and convey the essence of your organization's mission, your logo design needs to meet objective criteria.

What can the staff of your nonprofit say about its brand? Quite a lot! They can help uncover the big ideas to guide the future of the organization.

Make sure your nonprofit gets noticed. Nurture your brand!

Help donors easily see why your nonprofit is worthy of support. Make a Case for Support, Pratham USA.

Your nonprofit wants to ratchet up its brand visibility but who do you ask for the money?

Don't leave people guessing. How you ask for outside help makes all the difference in the quality of responses you get.

So you've decided to hire outside help. Does it matter if the consultant you hire has experience with nonprofits? Yes, it does!

Nonprofits need to make their missions and successes known in order to continue making an impact. Is it time to up your nonprofit's name?

An innovative new program for mobile Jewish education needed a logo and a design for their bus in order to launch.