Nonprofit Branding

Does your organization stand out from the competition or blend in? Conducting a Competitive Review can keep your organization relevant, visually engaging, and help maintain its long-term [...]

Branding isn't just for businesses. Nonprofits need to build brands, too, as successful ones already know.

Is your nonprofit’s logo doing its job? In order to attract attention, endure, and convey the essence of your organization's mission, your logo design needs to meet objective criteria.

What can the staff of your nonprofit say about its brand? Quite a lot! They can help uncover the big ideas to guide the future of the organization.

Make sure your nonprofit gets noticed. Nurture your brand!

Help donors easily see why your nonprofit is worthy of support. Make a Case for Support, Pratham USA.

Your nonprofit wants to ratchet up its brand visibility but who do you ask for the money?

Don't leave people guessing. How you ask for outside help makes all the difference in the quality of responses you get.

So you've decided to hire outside help. Does it matter if the consultant you hire has experience with nonprofits? Yes, it does!

Nonprofits need to make their missions and successes known in order to continue making an impact. Is it time to up your nonprofit's name?

Asking how much branding costs is the wrong question. A better question would be: What should we be investing in our brand? The follow-up question to that is: What return do we want on our investment?

Howard Levy, principal of Red Rooster Group, delivered a presentation sponsored by the New York City Business Consultants Academy on effective marketing and design strategies for intercultural [...]