Client: United Jewish Council of the East Side

How you create an effective website for seniors?

Make it clear and easy to read. Make it relevant to their needs, and provide information in multiple languages.

Our website redesign for this social service agency delivers on all fronts. By interviewing the seniors served by the agency, we gained an intimate understanding of their needs that allowed us to write the content for the site to meet their interests, get testimonials to add human dimension, and take photos to bring the site to life.

The website features a lunch menu and activities calendar, as well as a strong donation section describing why the organization is worthy of support. Another interesting feature of the website is a page describing the benefits of their home health aide service to other referring professionals, the first time this was done in the industry.

The website was designed in WordPress, is fully-responsive for tablets and mobile devices, and is easy for the client to update.

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