6 Ways Boards Are Critical to a Nonprofit’s BrandMarch 8, 2022Board members do more than govern. They are also guardians and ambassadors for the brand.
How to Work Effectively with an Outside ConsultantMarch 2, 2022The success of any project begins before the project starts, with a clear plan for communication and decision-making.
A Good RFP Attracts Better Partners for Your ProjectJune 8, 2020You will attract better partners for any project if you start with a good RFP, one that lays out exactly what you need and when you need it.
Getting Market Research Right: SurveysDecember 31, 2014Surveys are a key tool for identifying and understanding your nonprofit's audiences, if you know how to use them.
Why Spending on Branding Isn’t a Waste of Nonprofit FundsNovember 20, 2014Every dollar spent on marketing is NOT a dollar less for service. In fact, spending on marketing may well make your organization better able to achieve its mission.
Don’t Neglect a Goldmine of Talent, Yours for the AskingNovember 5, 2014When you think of volunteers, think of retired professionals who can help your organization build capacity.
Rebranding Challenges: Getting Chapters/Affiliates to Buy InOctober 28, 2014Pulling all your chapters or affiliates together around a consistent brand identity will increase your brand recognition and impact.
Does Your Website’s Donate Button Do Its Job?October 22, 2014Does your donate button stand out? Check now or miss out on some big checks!
Donors: Nonprofit Overhead Isn’t All BadOctober 8, 2014Your nonprofit has a lot in common with a for-profit business, including overhead. How do you justify that?
Prove Your Nonprofit’s Worth by Showing Its Impact!September 30, 2014Showing people the impact your organization has can boost interest and donations.
4 Tips to Stand Out From the Nonprofit CrowdSeptember 23, 2014Learn from the mistakes of others. By looking at what isn't working on your competitor's websites, you can improve your own site.
7 Tips for Taking Great PhotosSeptember 16, 2014When you take photos for your nonprofit, focus! Not just the camera but your attention to detail, such as these 7 tips for high-quality photographs.