Creating Effective Communications Strategies
Red Rooster Group can create a compelling marketing and fundraising strategy to set your organization on a course for success.
MARKETING & FUNDRAISING STRATEGY
How do you reach your donors and other audiences in the most effective way? We can develop a comprehensive plan that maps out the best course of action. Our marketing strategies include:
- Defining Your Audience
- Setting Your Objectives
- Selecting the Tactics
- Determining Your Budget
- Allocating Personnel
- Implementation Schedule
- Tracking & Measurement
MARKET RESEARCH
It all starts with understanding your organization and your audience. One of the things that distinguishes Red Rooster Group from other branding and design agencies is the extent of our market research.
Types of Market Research we conduct:
- Interviews with staff, board, donors and other constituents to assess goals and perceptions.
- Surveys to uncover what motives your donors.
- Competitive Landscape Review to see how similar organizations present themselves.
- Brand Review of your organization’s website, marketing and fundraising materials.
Red Rooster Group is a full-service marketing, branding and graphic design firm in New York serving nonprofit organizations, institutions and progressive businesses nationwide.
SERVICES | MISSION | WHY RED ROOSTER GROUP | TEAM | WORK
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