Asking how much branding costs is the wrong question. A better question would be: What should we be investing in our brand? The follow-up question to that is: What return do we want on our investment?
In Part One of this series, Long Live Print: How Nonprofits Are Harnessing the Power of Publications, we looked at how different organizations were accomplishing their goals through print [...]
This social service agency was looking for an update on their brand. After an assessment of all their marketing materials and a review of similar organizations in the surrounding counties, we [...]
On the 200th anniversary, this long-standing social service nonprofit organization received a brand update. The new logo we designed provides a burst of new energy and new tagline that is more [...]
From articles to webinars, new clients to events, Red Rooster Group had a robust year of spreading the word about nonprofit branding and helping organizations with their marketing.
This engaging video explains how nonprofit organizations can get a grip on all the marketing they do and channel it in a productive manner. The video is a presentation of conducted at Baruch [...]