CLIENT: Jewish Family Service
This social service agency was looking for an update on their brand. After an assessment of all their marketing materials and a review of similar organizations in the surrounding counties, we created new language to describe agency, a new logo, a brand presentation, and a new website.
Website
The website focuses on creating awaiting awareness of the services, soliciting donations, and appealing to volunteers. The homepage was designed around those three goals with a rotator image dedicated to each area, and pull down menu to provide easy access to the various services for youth, adults, and seniors. The site also features a calendar of events and a robust donation section providing access to many ways to give.
Donate Page
We created a very robust custom designed donation section that included a number of unique features not found on most nonprofit donation pages including the ability to give one-time and recurring donations with pre-determined levels as well as a write-in choice.
Donate Section
Additional pages in the donation section allow visitors to donate their car, buy tribute cards, support endowment funds, or give in other ways.
> See the website: www.jfsmetrowest.org
Brand Presentation
To help the Jewish Family Service of Metrowest present a professional face and tell their story in a compelling way, we redesigned their logo and developed a brand presentation. The presentation describes what makes JFS unique and how they help clients. The presentation culminates with the line “At every age, at every stage, we are here to help.”
Links
- See other websites.
- See other case studies.
- Contact Red Rooster Group for help with your website.
Red Rooster Group is a New York based graphic design firm that creates effective brands, websites, and marketing campaigns to increase your visibility, sales, and communications effectiveness. Contact us.
