When you think of volunteers, think of retired professionals who can help your organization build capacity.
Continue readingDon’t Neglect a Goldmine of Talent, Yours for the Asking
Where Will the Money Come From?
Your nonprofit wants to ratchet up its brand visibility but who do you ask for the money?
Continue readingNonprofit Social Media Case Studies
There’s a lot of buzz about social media, but are small and medium sized nonprofits actually making money through social media? We scoured the web for examples and organized them into one document for easy access. You’ll find case studies of nonprofits using social media as well as for fundaising events and resources on corporate philanthrophic programs. We start the document with articles that explore strategic issues of using social media for nonprofits.
Download your free copy of the PDF by clicking the document.
Red Rooster Group is a New York based graphic design firm that creates effective brands, websites and marketing campaigns for nonprofits to increase their visibility, fundraising and communications effectiveness. Contact us at info@redroostergroup.com.
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LINKS
Top Nonprofit Websites
Looking for a quick glimpse of top nonprofit websites? We put together this PDF that shows the homepage and a secondary page for 50 leading nonprofit organizations. It’s a compendium is a great resource to review the best practices for leading nonprofit website design.
Click on the image to download the PDF (12.8 MB).
(It’s a large file, so it may take a little while.)
Website Content Management System (CMS) Comparison White Paper
Creating a website with a Content Management Systems allow you to update the information on your site without knowledge of programming. But how do you know which content management system to use? This white paper from idealware helps you compare the pros and cons of 4 major systems: WordPress, Drupal, Joomla and Plone.
Click on the image to view or download the PDF (4.1 MB).
Nonprofit Marketing Dashboard: Key Metrics to Monitor
Wondering how to track your marketing? Here is a list of metrics to consider following. What you choose to monitor depends upon what you are looking to accomplish and where you are with your marketing.
Continue readingCharity Event Marketing Checklist
Properly promoting your event will help make it a success. We have compiled this checklist of items for promoting your fundraising event as well as free resources you can take advantage of.
Continue readingAssessing Your Nonprofit Brand
How well do your donors know your organization? In large part that depends upon how well you are communicating your brand — your vision, values and personality. If done well, you can form deep and lasting bonds with your donors. If not, you risk confusing your audience. In a short-attention span world, organizations that are able to quickly communicate their value are the ones that attract the most overall support. This article focuses on how you can evaluate your brand and marketing communications.
Continue readingNew Report Measures Nonprofits' Fiscal Readiness
Nonprofit organizations are more likely to emerge stronger from tough economic times when they are communicating consistently and operating effectively, reports a new study by Fiscal Management Associates and ERE LLP its affiliated public accounting firm.
The report puts forth three principles to maximize fiscal resources — efficiency, reliability, and collaborative decision making — to serve as guides to address the challenges that organizations face at various growth stages.Continue reading
Free Tips for Your Nonprofit Event
In addition to raising money, your event is an opportunity to forge strong bonds with your donors and turn them into advocates for your organization. Here’s how.
Continue readingResources for Nonprofits
Whether you are looking for nonprofits or work for one nonprofit, here are the major directories for the sector. By the way, if you have nonprofit, getting your live URL on these sites is a free, easy way to help with your search engine results.
Free Videos for Nonprofits
YouTube
In partnership with All for Good, YouTube is launching “Video Volunteers,” a platform designed to make connections between non-profit organizations with video needs and skilled video makers who can help broadcast their causes through video. Video Volunteers will pool nonprofit, video-related volunteer postings from All for Good and then match them up with YouTubers who want to volunteer their video-creating skills to make a difference. Because many YouTubers have amassed a large online audience, the influence of their work on behalf of nonprofits can have a big effect in raising the profile of the causes nonprofits are working on and can drive others online to take action. Here’s how it works: Starting today, nonprofits can post video assignments (with the words “Video Volunteers” in the description) on idealist.org, serve.gov or volunteermatch.org; these posts will be cycled through the Video Volunteers feed of the All for Good widget on youtube.com/videovolunteers. YouTube Video Volunteers can visit youtube.com/videovolunteers to pick up assignments directly from nonprofits. Select videos will be showcased on the Video Volunteers YouTube channel and in other high-traffic areas of YouTub
From Business Wire
In partnership with All for Good, YouTube is launching “Video Volunteers,” a platform designed to make connections between non-profit organizations with video needs and skilled video makers who can help broadcast their causes through video. Video Volunteers will pool nonprofit, video-related volunteer postings from All for Good and then match them up with YouTubers who want to volunteer their video-creating skills to make a difference.
Because many YouTubers have amassed a large online audience, the influence of their work on behalf of nonprofits can have a big effect in raising the profile of the causes nonprofits are working on and can drive others online to take action. Here’s how it works: Starting today, nonprofits can post video assignments (with the words “Video Volunteers” in the description) on idealist.org, serve.gov or volunteermatch.org; these posts will be cycled through the Video Volunteers feed of the All for Good widget on youtube.com/videovolunteers. YouTube Video Volunteers can visit youtube.com/videovolunteers to pick up assignments directly from nonprofits. Select videos will be showcased on the Video Volunteers YouTube channel and in other high-traffic areas of YouTube.