You will attract better partners for any project if you start with a good RFP, one that lays out exactly what you need and when you need it.
Continue readingWhy Spending on Branding Isn’t a Waste of Nonprofit Funds
Every dollar spent on marketing is NOT a dollar less for service. In fact, spending on marketing may well make your organization better able to achieve its mission.
Continue readingDon’t Neglect a Goldmine of Talent, Yours for the Asking
When you think of volunteers, think of retired professionals who can help your organization build capacity.
Continue reading7 Tips for Taking Great Photos
When you take photos for your nonprofit, focus! Not just the camera but your attention to detail, such as these 7 tips for high-quality photographs.
Continue reading4 Ways to Support Your Branding Team
Giving your branding team the tools and time to do its job is a big part of getting the job done right.
Continue readingHow Do You Get Staff Buy-in for Your New Brand?
Building a brand is a team effort. Do you know how to get your team motivated to keep your brand vital?
Continue readingHow to Conduct a Brand Workshop for Your Nonprofit
What can the staff of your nonprofit say about its brand? Quite a lot! They can help uncover the big ideas to guide the future of the organization.
Continue readingWhere Will the Money Come From?
Your nonprofit wants to ratchet up its brand visibility but who do you ask for the money?
Continue readingAsk the Expert: We Are Losing Our Funding
A $6 million nonprofit loses all its funding overnight. What should it do? Red Rooster Group provides our recommendations.
Continue readingRed Rooster Group Offers Discounts to Members of the Center for Non-Profits, NJ
Our partnership promotes the Center and offers discounts and services to its members.
Continue readingAsk the Expert: Board Communication
Administrators tell me all the time that communication with the board is essential. In practical terms, what does “good” communication or “constant” communication mean to you? How do you achieve that? How do you know when you’ve achieved “good” communication?
Continue readingNonprofit Marketing Dashboard: Key Metrics to Monitor
Wondering how to track your marketing? Here is a list of metrics to consider following. What you choose to monitor depends upon what you are looking to accomplish and where you are with your marketing.
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