Elegant Brochure Helps Contractor Appeal to Architects

CLIENT: Monmouth Custom Builders

The Need

Over the past 7 years, Red Rooster Group has been the marketing partner for this high end residential contractor, developing their brand, marketing, and website that helped the company grow from $7 million to more than $20 million in sales through recession years. So when it came time to reach widen their scope, they turned to Red Rooster Group to determine how they could target architects and designers.

Our Process

Our interviews with 20 architects and interior designers revealed that they were most concerned about having their designs executed properly and maintaining a good relationship with the homeowner during the construction process.

Our Solution

So we developed theme of “Partners in Perfection” and used the brochure to describe all the ways in which Monmouth Custom Builders helps make architects look good to the homeowner through sound practices that deliver a great experience. The brochure’s engraved cover and die cut hole which lines up perfectly to reveal the logo demonstrates the firm’s attention to detail.

Monmouth Custom Builders Brochure Cover

MCB Brochure Spreads



Monmouth Custom Builders LogoThe logo we created for Monmouth Custom Builders was selected for inclusion in the book Logo Lounge Volume 7.


Red Rooster Group IconRed Rooster Group is a New York based graphic design firm that creates effective brands, websites, and marketing campaigns to increase your visibility, sales, and communications effectiveness. Contact us at info@redroostergroup.com.


Innovative Hiring Technology

The website for this recruitment firm with 17 offices in the United States describes their traditional fee-based staffing services as well as their unique cost-per-unit staffing model for manufacturing firms and features a robust job search function.


LINKS


Red Rooster Group IconRed Rooster Group is a New York based graphic design firm that creates effective brands, websites, and marketing campaigns to increase your visibility, sales, and communications effectiveness. Contact us at info@redroostergroup.com.


Prime Office Centers Website

To create a distinction for this company offering flexible office space, we positioned the company as a partner in helping their tenants grow — a unique proposition for this sector.


LINKS


Red Rooster Group is a New York based graphic design firm that creates effective brands, websites and marketing campaigns for businesses and nonprofits to increase visibility, and sales and communications effectiveness. Contact us at info@redroostergroup.com.


Marketcom PR Website

CLIENT: Marketcom PR

As the landscape for public relations changes, this PR firm specializing in financial firms and other professional services needed to adapt its message to other markets. We oriented their brand around the message: Tell Your Story. Whatever your story is, we can help you tell it.

We created a Tell Your Story logo that combines a document representing the printed word, and a speech bubble representing the spoken word. We also created a new logo for the firm to convey a more contemporary look in line with their services.

The new visual identity and website is helping the firm to attract new clients outside of their traditional areas, to introduce its social media services, and to engage potential clients in conversations.

marketcom pr logo

> MarketcomPR.com


LINKS


Red Rooster Group is a New York based graphic design firm that creates effective brands, websites and marketing campaigns for businesses and nonprofits to increase visibility, and sales and communications effectiveness. Contact us at info@redroostergroup.com.


Kraft Hardware Website

When Kraft Hardware, a kitchen and bath decorative hardware showroom, approached us to improve their marketing, their sales were slumping. We created an advertising campaign that reversed the decrease and increase their sales 30% in the first 6 months. The website design was part of their overall marketing effort.

Kraft Hardware Direct Mail


Red Rooster Group is a New York based graphic design firm that creates effective brands, websites, and marketing campaigns for businesses and nonprofits to increase visibility, awareness, and sales. Contact us at info@redroostergroup.com.


French Toast Website

We developed the first generation e-commerce site for this leading purveyor of school uniforms. The site helped the user find the specific item and presented related clothing and accessories.

French Toast Website Categories page


Links


Red Rooster Group is a New York based graphic design firm that creates effective brands, websites, and marketing campaigns for businesses and nonprofits to increase visibility, awareness, and sales. Contact us at info@redroostergroup.com.


Jaziri Group Website

We developed the branding, website, email campaign and direct mail to promote all natural supplements and household products.


Links


Red Rooster Group is a New York based graphic design firm that creates effective brands, websites, and marketing campaigns for businesses and nonprofits to increase visibility, awareness, and sales. Contact us at info@redroostergroup.com.


Creative Staffing Resources Website

The design for the website for this recruiting firm takes its cues from the classified advertising section of the newspaper. With a bold black type over a white background, suitable to the blue collar jobs represented, highlighted type in yellow as the only color aids in navigation and creates a clean and distinctive look.

Interior Page

Creative Staffing Resources Interior Page


LINKS


Red Rooster Group is a New York based graphic design firm that creates effective brands, websites and marketing campaigns for businesses and nonprofits to increase visibility, and sales and communications effectiveness. Contact us at info@redroostergroup.com.