We get a lot of calls from well-intentioned individuals wanting to make a difference in the world. That’s great. We need more caring people making a difference. We don’t necessarily need another nonprofit organization to do so.
Continue readingHoward Adam Levy Quoted on Komen issue
Red Rooster Group Principal, Howard Adam Levy, was quoted in an article in The Columbus Dispatch discussing how Susan G. Komen’s brand would be affected by their reversal of policy regarding funding Planned Parenthood.
Continue readingDonor Brochure Raises Funds for Parkinson’s Disease
To spread awareness and raise money for the National Parkinson Foundation, we created this rollout brochure to have a dramatic impact. The cover makes a bold statement and subsequent panels unroll to reveal a message about the depth of the problem and an appeal for support. The inside of the brochure describes the resources provided by the organization to help people who have Parkinson’s Disease.
Continue readingSponsorship Presentation to Raise Funds to Inspire Wounded Veterans
A sponsorship presentation uses images and emotional appeal to raise funds for a wounded veterans organization.
Continue readingEducational Organization Uses Annual Report as Fundraising Tool
While the annual report designs for this nonprofit educational advocacy organization have historically taken a more passive role in fundraising, this year, our goal was use the publication to raise money in a more pro-active way.
Continue readingWebsite for International Agricultural Association
The Compact is a clearly defined, efficient, and fair process for a United Nations Member State to file and process claims in the event of damage to biological diversity caused by living modified organisms (LMOs). The website presents a clean design for showcasing the compact and the organization behind it.
Continue readingRed Rooster Group 2011 Year in Review
From articles to webinars, new clients to events, Red Rooster Group had a robust year of spreading the word about nonprofit branding and helping organizations with their marketing.
Continue readingVideo of Workshop Explains How to Evaluate Your Nonprofit’s Brand
This engaging video explains how nonprofit organizations can get a grip on all the marketing they do and channel it in a productive manner. The video is a presentation of conducted at Baruch College’s School of Public Affairs on October 6, 2011, discussing a Brand Evaluation tool developed by Red Rooster Group.
Continue readingThe Many Ways to Unify Your Nonprofit’s Brand
These examples of brand architecture show different ways of creating brand family to unify divisions or programs for nonprofit organizations.
Continue readingProject InCite Reports Showcase Learnings About Innovations in Israel Education
Project InCiTE teaches a cohort of youth professionals to become part of the next generation of innovative Jewish educators. 20 fellows were awarded grants for innovative projects. Interesting findings emerged from the process and we designed these reports to share the lessons with other educators.
Continue readingIncarnation Center Tidings Newsletter
This newsletter design for the nonprofit Incarnation Center features news from all operating units including their camp, nature center and retreat center. The newsletter presents a clean, flexible format for news and events using the camp’s rustic look.
Continue readingUnique Low-Cost Folding Brochure Shows All Info From Front Panel
The unique folds on this brochure for a Jewish educational nonprofit organization allows the user to see all the panels from one side of the paper.
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