Naming, branding and storefront design for CarePath, a senior care management service launched by the Park Slope Geriatric Day Center.
CALENDAR: Red Rooster Group's Seminars
9.30.09 Branding for Nonprofits: How to Distinguish Your Organization & Reach Donors in a Down Economy
10.6.09 WEBINAR: Wake Up Your Brand! How to Distinguish Your Organization and Reach Donors in a Down Economy
10.20.09 Marketing Your Fundraising Event
10.21.09 It Just Starts With Your Logo: How to Effectively Brand Your Business to Gain a Competitive Advantage
11.12.09 Websites that Work: How to Distinguish Your Organization and Reach Donors in a Down Economy
1.4.10 How Branding Can Help Your Fundraising Efforts
For full descriptions, see below.
MAGAZINE: NJ Conservation Foundation
This magazine for the NJ Conservation Foundation helped to increase statewide visibility and increase membership.
Thanks for supporting me on Hazon's NY Ride
Thanks for supporting me on the Hazon’s NY Ride. With your help, I raised $4,877 and was named Hazon’s Person of the Year.
WEBSITE: Friends of Karen
Friends of Karen | http://friendsofkaren.org
We have updated the branding for this nonprofit organization and developed a new website that helps drive their online donations. The site features the new logo and tagline that we developed and is oriented around the needs of potential donors to drive online fundraising as well as toward families that may need the service. The homepage features a rotating series of images and quotes to convey the invaluable help that Friends of Karen brings to families in need, and the site features a media section with newsletters, news coverage, photo gallery and videos. The site also features an events section and online donation system that works through Acceptiva to accept online donations and handle online registration for events. This nonprofit website is designed in Drupal with a full content management system that allows the organization to update content on their own.
Read the full Nonprofit Branding Case Study.