What can the staff of your nonprofit say about its brand? Quite a lot! They can help uncover the big ideas to guide the future of the organization.
Continue readingHow to Conduct a Brand Workshop for Your Nonprofit
The 4 Ps That Build Nonprofit Brand Equity
Make sure your nonprofit gets noticed. Nurture your brand!
Continue readingBuilding a Case for Support
Help donors easily see why your nonprofit is worthy of support. Make a Case for Support, Pratham USA.
Continue readingWhere Will the Money Come From?
Your nonprofit wants to ratchet up its brand visibility but who do you ask for the money?
Continue reading12 Must-haves for an RFP
Don’t leave people guessing. How you ask for outside help makes all the difference in the quality of responses you get.
Continue readingWhat’s the Difference? For-profit vs. Nonprofit Branding
So you’ve decided to hire outside help. Does it matter if the consultant you hire has experience with nonprofits? Yes, it does!
Continue readingIs It Time to Rebrand?
Nonprofits need to make their missions and successes known in order to continue making an impact. Is it time to up your nonprofit’s name?
Continue readingDesigning with Cultural Considerations
Especially in countries like the United States that are becoming more and more diverse, understanding the unique beliefs, practices and values of different cultures can improve marketing tactics and target a larger audience. In this article, we discuss understanding cultural meanings of various symbols, and how this affects the implementation of appropriate marketing strategies.
Continue readingNonprofit Marketing Trends 2013
This article explore the top trends facing nonprofit organizations including those affecting donors, marketing, online giving, funding models, and more.
Continue readingDesign Helps Funders Understand Impact of Programs
To provide an update to funders on the effectiveness of this program in creating innovative models of Jewish education, we created an info sheet and PowerPoint presentation.
Continue readingA Lesson in Being Newsworthy: How Red Rooster Group Got PR Coverage for Our Client
Finding the human interest story is key to getting media coverage. See how 2 newspapers picked up the same story.
Continue readingRed Rooster Group is #1 in Search Engine Results
Branding agency Red Rooster Group, which specializes in marketing and design for nonprofits and businesses has achieved #1 rankings in search engines.
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