To help this social service organization engage a younger audience, and encourage volunteerism, we designed a magazine that was two magazines in one.
Continue readingTwo Magazines in One Promote Volunteering for Social Service Agency
Pratham USA Case for Support
To be effective in raising funds for your organization, it’s important to have a solid case for your donors to support your cause. So when Pratham USA, the largest literacy organization in India, needed help in defining their message, Red Rooster Group came to the rescue.
Continue readingEnhanced Donate Page for Nonprofit Website
We designed the donate page for this nonprofit website to take advantage of best practices for nonprofit website design. The interface focuses on recurring donations and uses images for an emotional connection. We created a graphic to show the high percentage of funds going to programs and included their 4 star rating from Charity Navigator. The form is contained on a single page, which studies show out perform multiple screens.
Continue readingThe Heroes Project Website Dramatizes Extreme Hope for Veterans
CLIENT: The Heroes Project
Organization
Veterans are returning home in droves from Iraq and Afghanistan, some with severe disabilities. To help them regain hope, the nonprofit organization The Heroes Project, is committed to bringing veterans to the 7 highest summits in the world. A documentary of the climbs will be distributed to veterans hospitals to show veterans who have missing limbs that there is hope.
Website Design
We designed a new interface for this website to dramatically showcase the organization’s message and raise funds for the climbs. The design takes into account best practices for nonprofit website design by making a strong case for supporting the climbs. The homepage focuses on the sense of accomplishment and hope that the extreme climbs bring, while icons of the 7 summits lay out the plan for the next several years. The homepage design also solicits support for a specific wounded warrior and features a moving video for emotional appeal.
The site is currently being updated with the new design.
> See the website: http://theheroesproject.org
Fundraising Presentation
We also created a fundraising presentation for the organization to solicit sponsorships for the climbs.
See more about the sponsorship presentation.
Links
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- See other case studies.
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Red Rooster Group is a New York based graphic design firm that creates effective brands, websites, and marketing campaigns to increase your visibility, sales, and communications effectiveness. Contact us.
Sponsorship Presentation to Raise Funds to Inspire Wounded Veterans
A sponsorship presentation uses images and emotional appeal to raise funds for a wounded veterans organization.
Continue readingRed Rooster Group 2011 Year in Review
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Continue readingProject InCite Reports Showcase Learnings About Innovations in Israel Education
Project InCiTE teaches a cohort of youth professionals to become part of the next generation of innovative Jewish educators. 20 fellows were awarded grants for innovative projects. Interesting findings emerged from the process and we designed these reports to share the lessons with other educators.
Continue readingIncarnation Center Tidings Newsletter
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