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A Good RFP Attracts Better Partners for Your Project

You will attract better partners for any project if you start with a good RFP, one that lays out exactly what you need and when you need it.

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Nonprofit Best Practices Nonprofit Capacity Building Nonprofit Communications

The Psychology Behind Donation Pages

Nonprofits rely heavily on their donors. But, some are still relying on outdated, underdeveloped donation pages, potentially causing them to miss out on revenue.

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donations fundraising Nicole Gagen Nonprofit

How to Focus Your Focus Group

Don’t let group dynamics sabotage your market research.

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Focus Groups Katherine DiPlacito Market Research Nonprofit Marketing

The Case for Custom Illustration: It Will Wake Up Your Marketing Materials

Hand-drawn illustrations can draw people to your organization in a way stock photos can’t.

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David Sankey Drawing Illustration marketing Nonprofit Marketing

Insights from a Brand Review

Reviews of your nonprofit’s brand help determine what is and isn’t working. So, what are you waiting for? Apply today.

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Why Spending on Branding Isn’t a Waste of Nonprofit Funds

Every dollar spent on marketing is NOT a dollar less for service. In fact, spending on marketing may well make your organization better able to achieve its mission.

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Nonprofit Best Practices Nonprofit Branding Nonprofit Capacity Building

Don’t Neglect a Goldmine of Talent, Yours for the Asking

When you think of volunteers, think of retired professionals who can help your organization build capacity.

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Baby Boomer volunteers Nonprofit Best Practices Nonprofit Capacity Building volunteer management

Rebranding Challenges: Getting Chapters/Affiliates to Buy In

Pulling all your chapters or affiliates together around a consistent brand identity will increase your brand recognition and impact.

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Gil Gilead Nonprofit Best Practices Nonprofit Branding nonprofit chapter branding

Does Your Website’s Donate Button Do Its Job?

Does your donate button stand out? Check now or miss out on some big checks!

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Natalie Glaser Nonprofit Best Practices Nonprofit Branding Nonprofit Fundraising

Donors: Nonprofit Overhead Isn’t All Bad

Your nonprofit has a lot in common with a for-profit business, including overhead. How do you justify that?

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Natalie Glaser Nonprofit Best Practices Nonprofit Branding nonprofit promotion

Prove Your Nonprofit’s Worth by Showing Its Impact!

Showing people the impact your organization has can boost interest and donations.

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Natalie Glaser Nonprofit Best Practices Nonprofit Branding Nonprofit Marketing

4 Tips to Stand Out From the Nonprofit Crowd

Learn from the mistakes of others. By looking at what isn’t working on your competitor’s websites, you can improve your own site.

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